{"id":1479,"date":"2017-06-01T12:43:18","date_gmt":"2017-06-01T12:43:18","guid":{"rendered":"https:\/\/abcdesign.vrsocial.gr\/?post_type=kktfwp_portfolio&p=1479"},"modified":"2026-04-08T09:11:24","modified_gmt":"2026-04-08T09:11:24","slug":"award-winning-chocolate-oat-packaging-violanta","status":"publish","type":"portfolio_page","link":"https:\/\/abcdesign.gr\/en\/portfolio_page\/award-winning-chocolate-oat-packaging-violanta\/","title":{"rendered":"Award-Winning Chocolate Oat Packaging \u2013 Violanta"},"content":{"rendered":"
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Design with a Taste of Chocolate.<\/h1>\n\n\n\n
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Already a leader in biscuits and cereals, Violanta expanded its portfolio with two new oat chocolate bars, milk chocolate and dark chocolate. Our task at ABC Design Communication was to create a packaging concept that stood out on the shelves while blending indulgence, authenticity, and trust.<\/p>\n

We made the chocolate itself the hero. The close-up image of the bar tempts the viewer, turning appetite into visual seduction. Each flavor\u2019s identity is color-coded \u2014 soft browns and beiges for milk, black and gold for dark, under a cohesive, elegant visual language.<\/p>\n

The design balances simplicity and richness, letting the chocolate \u201cbreathe\u201d within the composition. Minimal typography and clean structure highlight the product\u2019s premium quality, making the packaging both modern and appetizing.<\/p>\n

The final result introduced Violanta into the chocolate category with confidence and flair. A packaging design that doesn\u2019t just present flavor, it tastes like design itself.<\/p>\n\n\n

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Brand Strategy | Visual Identity | FMCG Packaging Design | Typography | Retail & POS Design | Art Direction | Award Winning Design<\/em><\/h6>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Violanta \"Oat Chocolate\" Indigo Award winner 2023<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Design \u03bc\u03b5 \u0393\u03b5\u03cd\u03c3\u03b7 \u03a3\u03bf\u03ba\u03bf\u03bb\u03ac\u03c4\u03b1. \u0397 \u0392\u03b9\u03bf\u03bb\u03ac\u03bd\u03c4\u03b1, \u03b3\u03bd\u03c9\u03c3\u03c4\u03ae \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03bc\u03c0\u03b9\u03c3\u03ba\u03cc\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b4\u03b7\u03bc\u03b7\u03c4\u03c1\u03b9\u03b1\u03ba\u03ac \u03c4\u03b7\u03c2, \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b9\u03c3\u03b5 \u03bd\u03b1 \u03b4\u03b9\u03b5\u03c5\u03c1\u03cd\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b3\u03ba\u03ac\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ce\u03bd\u03c4\u03b1\u03c2 \u03b4\u03cd\u03bf \u03bd\u03ad\u03b5\u03c2 \u03c3\u03bf\u03ba\u03bf\u03bb\u03ac\u03c4\u03b5\u03c2 \u03bc\u03b5 \u03bd\u03b9\u03c6\u03ac\u03b4\u03b5\u03c2 \u03b2\u03c1\u03ce\u03bc\u03b7\u03c2: \u03c3\u03bf\u03ba\u03bf\u03bb\u03ac\u03c4\u03b1 \u03b3\u03ac\u03bb\u03b1\u03ba\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b1\u03cd\u03c1\u03b7 \u03c3\u03bf\u03ba\u03bf\u03bb\u03ac\u03c4\u03b1. \u0397 ABC Design Communication \u03b1\u03bd\u03ad\u03bb\u03b1\u03b2\u03b5 \u03bd\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03b1\u03c3\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03be\u03b5\u03c7\u03ce\u03c1\u03b9\u03b6\u03b5 \u03c3\u03c4\u03bf…<\/p>","protected":false},"author":2,"featured_media":10570,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[127,110,134,137],"portfolio_tag":[157,161,145,184,158,153,147],"class_list":["post-1479","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-biscuits-bars-snacks","portfolio_category-food-beverage","portfolio_category-lifestyle-retail","portfolio_category-retail-private-label","portfolio_tag-art-direction","portfolio_tag-award-winning-design","portfolio_tag-brand-strategy","portfolio_tag-fmcg-packaging-design","portfolio_tag-retail-pos-design","portfolio_tag-typography","portfolio_tag-visual-identity"],"yoast_head":"\nOat Chocolate | Award Design by ABC Design Communication<\/title>\n<meta name=\"description\" content=\"Award packaging design for Violanta\u2019s oat chocolate bars by ABC Design Communication, highlighting indulgent taste and strong shelf 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