{"id":1629,"date":"2017-06-01T13:00:58","date_gmt":"2017-06-01T13:00:58","guid":{"rendered":"https:\/\/abcdesign.vrsocial.gr\/?post_type=kktfwp_portfolio&p=1629"},"modified":"2026-04-14T08:48:38","modified_gmt":"2026-04-14T08:48:38","slug":"herbal-cough-syrup-packaging-superfoods-anasa","status":"publish","type":"portfolio_page","link":"https:\/\/abcdesign.gr\/en\/portfolio_page\/herbal-cough-syrup-packaging-superfoods-anasa\/","title":{"rendered":"Herbal Cough Syrup Packaging \u2013 Superfoods Anasa"},"content":{"rendered":"
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A Breath of Natural Relief<\/h1>\n\n\n\n
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When redesigning the ANASA & ANASA KIDS packaging, every design element had to express relief and care. Combining honey, plantago, and althea, the products required a visual language that reflects their natural effectiveness and reliability.<\/p>\n

Our goal was to balance medical credibility with a sense of natural softness. Using a calm, light color palette and subtle illustrations inspired by nature, we created a visual identity that immediately communicates comfort and healing.<\/p>\n

We used clean typography and natural hues to distinguish ANASA from ANASA KIDS while maintaining brand coherence. The minimalist design and organic motifs build trust and convey purity and calmness.<\/p>\n

The new packaging refreshed the brand image, highlighting natural care and modern aesthetics. Through thoughtful packaging design, ABC Design Communication transformed ANASA into a symbol of natural wellness and gentle healing.<\/p>\n\n\n

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Brand Strategy | Corporate Identity | Visual Identity | Pharma Packaging Design | Brand Trust Strategy | Art Direction<\/em><\/h6>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u03a0\u03bb\u03b1\u03bd\u03c4\u03ac\u03b3\u03ba\u03bf \u03ba\u03b1\u03b9 \u0391\u03bb\u03b8\u03ad\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03bd\u03b1\u03ba\u03bf\u03cd\u03c6\u03b9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03b2\u03ae\u03c7\u03b1, \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03c3\u03b1\u03bd \u03bc\u03b9\u03b1 \u03bf\u03c0\u03c4\u03b9\u03ba\u03ae \u03b3\u03bb\u03ce\u03c3\u03c3\u03b1 \u03c0\u03bf\u03c5 \u03bd\u03b1…<\/p>","protected":false},"author":2,"featured_media":7878,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[123,124],"portfolio_tag":[157,145,174,163,173,147],"class_list":["post-1629","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-health-beauty","portfolio_category-pharmacuticals","portfolio_tag-art-direction","portfolio_tag-brand-strategy","portfolio_tag-brand-trust-strategy","portfolio_tag-corporate-identity","portfolio_tag-pharma-packaging-design","portfolio_tag-visual-identity"],"yoast_head":"\nHerbal Cough Syrup Packaging by ABC Design Communication<\/title>\n<meta name=\"description\" content=\"ABC Design Communication redesigned Cough Relief, creating gentle, nature-inspired packaging design that communicates natural cough\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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