{"id":1645,"date":"2023-07-26T12:51:00","date_gmt":"2023-07-26T12:51:00","guid":{"rendered":"https:\/\/abcdesign.vrsocial.gr\/?post_type=kktfwp_portfolio&p=1645"},"modified":"2026-04-08T10:08:35","modified_gmt":"2026-04-08T10:08:35","slug":"rice-biscuit-packaging-design-violanta","status":"publish","type":"portfolio_page","link":"https:\/\/abcdesign.gr\/en\/portfolio_page\/rice-biscuit-packaging-design-violanta\/","title":{"rendered":"Rice Biscuit Packaging Design \u2013 Violanta"},"content":{"rendered":"
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Minimalist Design for a Crispy Delight<\/h1>\n\n\n\n
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Violanta, a well-established brand in the biscuit category, introduced its new rice biscuits in three flavors \u2013 classic, cocoa, and cinnamon \u2013 aiming to express a lighter, purer snacking experience. The challenge for ABC Design Communication was to translate the simplicity and crisp texture of rice into packaging that stands out in an already crowded shelf.<\/p>\n

Our strategy was built on a clear design idea: the rice grain becomes the hero. Through a minimalist visual approach, we used clean forms, bold uppercase typography, and scattered rice-grain illustrations around the logo, allowing the packaging to communicate texture and lightness without unnecessary visual noise.<\/p>\n

The bright white background conveys purity, while the colorful stripes (turquoise, red, orange) distinguish the three flavors and make the range instantly recognizable. The result is a clean-cut packaging design that gives Violanta\u2019s rice biscuits a modern, honest identity, turning crispy enjoyment into a moment of minimalist design.<\/p>\n\n\n

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Brand Strategy | Visual Identity | FMCG Packaging Design | Typography | Retail & POS Design | Logo Design | Art Direction<\/em><\/p>\n\n\n\n

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Violanta Rice Biscuits Packaging Design - World Brand Design Society<\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

\u039c\u03b9\u03bd\u03b9\u03bc\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc Design \u03b3\u03b9\u03b1 \u03a4\u03c1\u03b1\u03b3\u03b1\u03bd\u03ae \u0391\u03c0\u03cc\u03bb\u03b1\u03c5\u03c3\u03b7. \u0397 \u0392\u03b9\u03bf\u03bb\u03ac\u03bd\u03c4\u03b1, \u03bc\u03b5 \u03b4\u03c5\u03bd\u03b1\u03c4\u03ae \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1 \u03c3\u03c4\u03b1 \u03bc\u03c0\u03b9\u03c3\u03ba\u03cc\u03c4\u03b1, \u03bb\u03ac\u03bd\u03c3\u03b1\u03c1\u03b5 \u03c1\u03c5\u03b6\u03bf\u03bc\u03c0\u03b9\u03c3\u03ba\u03cc\u03c4\u03b1 \u03c3\u03b5 \u03c4\u03c1\u03b5\u03b9\u03c2 \u03b3\u03b5\u03cd\u03c3\u03b5\u03b9\u03c2 \u2013 \u03ba\u03bb\u03b1\u03c3\u03b9\u03ba\u03ae, \u03ba\u03b1\u03ba\u03ac\u03bf \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bd\u03ad\u03bb\u03b1 \u2013 \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03bd\u03b1 \u03b5\u03ba\u03c6\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c0\u03b9\u03bf \u201c\u03b5\u03bb\u03b1\u03c6\u03c1\u03cd\u201d \u03ba\u03b1\u03b9 \u03b1\u03b3\u03bd\u03cc snack. \u0397 \u03c0\u03c1\u03cc\u03ba\u03bb\u03b7\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd ABC Design Communication \u03ae\u03c4\u03b1\u03bd \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c4\u03c5\u03c0\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03c0\u03bb\u03cc\u03c4\u03b7\u03c4\u03b1…<\/p>","protected":false},"author":2,"featured_media":10507,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"","portfolio_category":[127,110,134,137],"portfolio_tag":[157,145,184,169,158,153,147],"class_list":["post-1645","portfolio_page","type-portfolio_page","status-publish","has-post-thumbnail","hentry","portfolio_category-biscuits-bars-snacks","portfolio_category-food-beverage","portfolio_category-lifestyle-retail","portfolio_category-retail-private-label","portfolio_tag-art-direction","portfolio_tag-brand-strategy","portfolio_tag-fmcg-packaging-design","portfolio_tag-logo-design","portfolio_tag-retail-pos-design","portfolio_tag-typography","portfolio_tag-visual-identity"],"yoast_head":"\nRice Biscuits Minimalist Packaging design Violanta | Abc Design<\/title>\n<meta name=\"description\" content=\"Minimalist packaging design for rice biscuits by ABC Design Communication, highlighting purity, crisp texture\" 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