Award-Winning Kids Sunscreen Spray Packaging – Frezyderm Wet Skin
Οπτική Γλώσσα Εμπνευσμένη από την Παιδική Εξερεύνηση.
Frezyderm presents a revolutionary children’s sunscreen spray, Kids Sun Care SPF 50+, designed specifically for the needs of children at the beach. It is a product that has quickly become a favorite among parents, thanks to its thin, transparent formula, which is easily applied even on wet skin, offering immediate and reliable protection during play.
The creative challenge was to visually express the sense of freedom and joy that accompanies children’s summer holidays, without losing the clarity and message of sun protection. The logo and packaging design were developed with a playful mood, using child-friendly fonts, vibrant colors and elements that refer to summer – sea, boat, lighthouse and fish. These elements create a visual world that speaks directly to children, but at the same time inspires confidence in parents. Kids Sun Care thus becomes the family’s ally in exploration, swimming and every summer activity, combining protection, functionality and a bright, happy aesthetic.
