Award-Winning Gourmet Paté & Chutney Packaging – Kontos

Vintage Soul. Modern Vision.

Kontos S.A. commissioned us to redesign the “From Grandfather’s Garden” Paté & Chutney line. The goal: preserve the handcrafted, nostalgic feel and present it with modern, premium clarity.

We applied a “crafted clarity” approach: vintage-style gravure illustrations, clean typography, and bold flavor color-coding, so each label tells a story rather than merely naming a product.

Each variant received a distinct palette (deep red for sun-dried tomato, green for artichoke, darker tones for chutneys). Detailed ingredient artwork acts as a quality seal, while the central “grandfather” portrait adds warmth and human authenticity.

A cohesive label system that bridges heritage and modern design. ABC Design Communication turns authenticity into a timelessly fresh shelf identity.

Brand Strategy | Visual Identity | Premium Packaging Design | Label Design | FMCG Premiumization | Art Direction | Award Winning Design

Category
Delicatessen, FOOD & BEVERAGE, Food & Dairy, Honey & Spreads, LIFESTYLE & RETAIL, Retail & Private Label
Tags
Art Direction, Award Winning Design, Brand Strategy, FMCG Premiumization, Label Design, Premium Packaging Design, Visual Identity
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