Frezyderm / Active Sun Screen
Frezyderm, a trailblazer in the field of cosmetic dermatology, entrusted our team with the challenge of bringing their revolutionary Active Sun Screen range to life. This groundbreaking product harnesses the remarkable properties of activated carbon offering sun protection, hydration, and anti-ageing benefits redefining the skincare game.
The activated carbon serves as a visual guide helping users achieve even application. Remarkably, it vanishes completely without leaving any trace. This groundbreaking characteristic inspired the core of our design concept. Our goal was to craft packaging that exudes a premium aesthetic while emphasising the product’s cutting-edge and user-friendly nature.
Inspired by the dark, almost mystical beauty of activated carbon, we designed a sleek and modern package that captures the synergy of Frezyderm’s expertise and nature’s power. The result is a striking shelf presence, delivering a user experience that reflects the true value and multifunctionality of the product, reinforcing Frezyderm’s position as a pioneer in sun care innovation.
Client: Frezyderm
Industry: Pharmaceutical
Service: Brand Definition, Brand Development, Consumer Branding & Packaging, Packaging Design, Creative design, Typography, Logo Design, Visual Identity
Image Language, Illustration Language, Production