Imel Professional / Barba

Imel Professional trusted us to bring to life a new range of men's grooming products, consisting of eight items for shaving, styling, and care. The concept is inspired by the timeless elegance of classic barber shops.

Our goal was to design packaging that stands out, incorporating a touch of vintage charm. By selecting black as the base colour and using metallic printing on the label, we created packaging that exudes quality, prestige, and a hint of mystery; an ideal balance for modern male grooming.

This approach gives the range a strong presence in barber shops, making it instantly recognisable and distinctive, not only for its appearance but also for the quality it represents.

Client: Imel Professional
Industry: Health & Beauty
Service: Brand Definition, Brand Development, Consumer Branding & Packaging, Packaging Design, Creative design