Plant Exosomes Sunscreen Packaging – Frezyderm

Plant Exosomes Sunscreen Packaging – Frezyderm

 

Frezyderm has created an innovative product: the Liquid Sunscreen featuring Plant Exosomes technology. Its formula is exceptionally lightweight (Feather Feel). The product caters to a demanding audience, and the competition in the dermocosmetics sector is fierce. The new packaging had to visualize this scientific innovation while simultaneously radiating the breezy, light feel of summer. The client requested an image of absolute luxury and reliability.
At ABC Design, we delved into exosome technology. We designed a central graphic symbol with a shape that evokes the fusion of cells. To highlight the plant-based origin, we selected soft green hues, adding a bright orange to convey the warmth of the sun. We experimented with matte textures, metallic reflections, and embossed details. Our goal was to create an authentic premium packaging.
We delivered packaging that captivates the eye. The outer box features premium finishes and a three-dimensional feel. The inner bottle is absolutely minimalist, boasting soft curves and an elegant silver band. The overall presentation exudes medical prestige and top-tier aesthetics. Frezyderm's new sunscreen immediately makes a striking impression. It is a design that elevates the value of the product itself.

 
Logo Design, Health and Beauty, Pharmaceutical Branding, Identity, Visual Relief, Creative Logo, ABC Design Communication
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