Frezyderm / Icy After Sun

Η Frezyderm, known for its innovation and expertise in dermatological care, presents the Icy after sun geldesigned to soothe and hydrate sunburned skin, delivering immediate cooling relief. Its formula activates the skin’s recovery mechanisms, providing prolonged freshness to the applied area.

The product’s innovative nature is communicated through an aesthetic that visually captures the essence of coolness. Blue and metallic tones are used, along with a 3D dew-drop effect and a snowflake motif on the front label, enhancing the sense of relief and cool comfort.

This packaging amplifies the product’s personality, embedding the experience of soothing care in the consumer’s memory, and promises a revitalising skin recovery experience after extended sun exposure.

Client: Frezyderm
Industry: Pharmaceutical
Service: Brand Definition, Brand Development, Consumer Branding & Packaging, Packaging Design, Creative design, Typography, Logo Design, Visual Identity, Image Language, Illustration Language, Production